Isabelle Hansen

Isabelle Hansen

Business Coach. Trainer. China & Asia Expert

For CHANGE 4 SUCCESS Isabelle Hansen acts as coach, trainer, facilitator and China & Asia expert. She advises companies in intercultural topics, in market entry and market expansion projects and provides support in the on-site implementation of projects. Diversity, global skills and successful collaboration in international teams are her focus.

A German-French native and a fluency in English, French and Chinese, Isabelle supports executives preparing for their foreign assignment and while onboarding. Helping leaders & teams to discover and activate their individual potential and resources to manage future challenges, roles & paths of development, as well as to accompany them through the developmental process is her motivation.

With a holistic approach and lots of empathy, she supports companies in making full use of their market opportunities in China as well as in overcoming obstacles, for instance in dealing confidently with Chinese business associates. As a coach, she acts in a sensitive and level-headed manner, with a hint of humour and with appreciation. Her trainings & workshops are lively, solution focused and always have a high practical relevance. In a playful, humorous way, she stimulates changes in perspectives, thus creating awareness and understanding.

Isabelle Hansen holds a master degree in East Asian Economics & Politics and Business Administration. She is trained as systemic coach & facilitator, certified intercultural trainer, online trainer and is a consultant for international business development, marketing and sales as well as change management.

With years of management expertise in global corporations and medium-sized companies - especially in Asia & China -, she has gained substantial experience not only in establishing and expanding new fields of international business and distribution channels, but also in re-focussing business units and products, services, marketing & sales.

She has more than 25 years of professional experience in the retail trade, media and professional services sector. Successfully developing and managing international high performance teams are her specialities. Her motto: Change is the only constant. And: The journey of a thousand miles begins with a single step.


  • Business Coaching
  • Change Management
  • China & Asia Expertise
  • Diversity Training
  • Intercultural Training & Global Skills
  • International Business Development
  • Marketing & Sales
  • Leadership Excellence
  • Systemic Consulting
  • Team Building & Team Development
  • Value Coaching & Value-oriented Leadership
  • German, French, English, Chinese

"You do not discover new territories in the world without having the courage to lose sight of the coast.“

- André Gide -

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